A critical element to our overall success is the deployment of our strategic partnership plan. Our partnership plan consists of four target areas designed to increase revenues, marketing presence, product distribution and building relationships with major media marketers in the community.

Exclusive Content Provider Agreements with Cable Companies

We negotiate with broadband cable providers in the region to become their exclusive content provider of premium services. Cable companies offer existing subscribers and new subscribers value added premium services as an add-on to their high speed Internet services. MyEmpireOnline.com premium services provide cable subscribers with regional content, products and services for a small additional fee. Cable operators can differentiate their services from telecoms DSL broadband Internet services.

Cable Company Operators

• Time Warner
• Cox Communications
• ComCast

 Advertising Agreements with Major Media Outlets

Our strategic advertising partners will help build brand identity, increase our subscriber base and give us an ongoing media presence in our target market area.  Our strategy includes major media placement on cable television and the Inland Empires only News Talk Radio Network. We build a reciprocal advertising relationship with these entities reducing per advertising placement cost. We also produce inserts for inclusion with area newspapers, local tabloids and community newspapers.

 Major Media Partners

• Cable Operators: Time Warner, Cox Communications and ComCast
• KTIE 590 All News Talk Radio of the Inland Empire
• Inland Daily Bulletin, Sun and Press Enterprise newspapers
• Various local free newspapers and tabloids

 Product Distribution Channels

Teaming up with a host of retailers, restaurants and resellers will support our CD Startup kit distribution efforts. Entering into a reciprocal advertising arrangement we place our product into their stores in exchange for general advertising and sales promotions on our web site. We offer these businesses employee discounts, giveaways and other sales promotions programs.

 Shelf Space: Electronic Stores: 

• Best Buy, Circuit City, Staples, Office Depot, Radio Shack, CompUSA

 Counter Point-of-Purchase Displays: 

• McDonalds, Wendy’s, Burger King, Denny’s , Borders, Sports Chalet

 Discount Club Card Partners

Our marketing campaign will include the distribution of private label stored valued discount cards with magnetic strips to our subscriber base. These cards can be redeemed electronically at participating retailers and merchants for products and services. In return for offering our members discounts and sales promotions we provide merchants a simple web page, directory listing and links within our community.

• Bookstores
• Fashion Stores
• Electronic Stores
• Furniture and Appliances